Dear Hollywood: Wokeness Or Profit. Choose One.

Even a flatworm can turn away from pain, and Asmongold (AKA ZackRawrr) offers a video in which studio executives reveal that ordinary American moviegoers have at long last inflicted enough pain on Hollywood studios over their attempting to shove wokeness down our throats that they’ve finally, finally gotten the message.

  • “Studios are assembling super fan focus groups to assess various materials for franchise projects to avoid social media backlash.” Well, at least they realize they have a problem. The problem is wokeness. If you work in Hollywood and think to yourself “Hey, can we put this ‘message’ for ‘modern audiences’ in a movie that’s in a beloved franchise,” the answer should always be “No, don’t do that.” Maybe Hollywood could hire me to be a focus group of one. Pay me an executive producer salary and run ideas by me, and I can tell you how not to ruin your bottom line doing stupid things. “No, Galadriel shouldn’t be a girlboss.” “No, you shouldn’t replace Indiana Jones with a young woman who does everything better than him.” “No, you shouldn’t make Superman gay.” It’s not rocket science. Drop me a line and I’ll help save you from your woke staffers (and yourself).
  • “Toxic fandoms have grown so powerful that talent executives and publicists privately bemoan the issue fear of triggering another backlash.” For “toxic fandoms,” read “ordinary fans tired of your woke bullshit.”
  • “‘They think the purity of the first version will never be replaced, or you’ve done something to upset the canon of a beloved franchise, and they’re going to take you down for doing so.’ That’s exactly right. I’m glad they understand.” We don’t watch something based on the works of J.R.R. Tolkien to take in the vapid natterings of a pink-haired, 20-something gender studies major who thinks she can do a better job than the greatest fantasy writer of the 20th century. Go write your own books, you shallow snowflake loser. Leave ours alone. If you don’t love and respect Tolkien, don’t adapt Tolkien. If you don’t love and respect Star Wars, don’t write Star Wars. If you don’t like and respect existing D.C. and Marvel superheroes, don’t write them. See how this works? If you don’t respect the source material, we don’t care about your “spin.” Bugger off.
  • “The problem is that the fan base wants you to maintain what the original story was and not change the story.” That’s because we liked the original store and hate the woke garbage you’ve replaced it with.
  • “‘Fear of inadvertently triggering another backlash kept several studios from speaking for this story, even in the background.’ I think this is a good thing.” Damn straight. Screw up beloved franchises and fans will stay away in droves, and tell all their friends to stay away in droves. And not only will we stay away, we’ll actively hope that every social justice warrior working so hard to ruin the source material loses their jobs.
  • “We’re trying to put this agenda that we want to have in, like, this show. The fans don’t like it. Now the fans are the problem? No, you’re the problem for trying to force it into the show. You either meet the audience expectations, or you die.” Damn straight. The people that told you to should replace Jedi with lesbian space witches are the problem. They’re the ones that should be fired and never allowed to destroy your shareholder value ever again. The fans were the ones telling you not to set that giant pile of money on fire, and everyone in Kathleen Kennedy’s chain of command was going “Nah, it’ll be fine!”

  • “‘They’ll just tell us if you do that, the fans are going to retaliate.’ This is a good decision. You know what this shows? It shows that we’re winning. You don’t get to morally obligate an audience to buy your product. That’s not how the world works. Nobody has to do that.”
  • He points out early Sonic the Hedgehog footage feedback as an example of a non-political example of fans telling a studio they’re screwing up, and the studio listening. “They fixed it and they made it the way that people wanted, and now they’re making Sonic 3 with Keanu Reeves as Shadow.”
  • “If the companies are making products and people don’t like them, then they’re not going to sell. And that’s it. That’s the bottom line. Literally nothing else matters.”
  • Social Justice destroys everything it touches. Disney spent billions acquiring valuable cash cow franchises and then woke employees turned them into money losing failures. The woke insisting that Lightyear needed more gay lost Disney tons of money and goodwill. The staffers who kept wokeness out of Inside Out 2 made Disney a billion dollars. That and Deadpool and Wolverine proved that fans will still flock to theaters if you just stop trying to shove “The Message” down their throats and simply give them what they want.

    Or you can keep trying wokeness and continue to enjoy the massive layoffs happening all across Hollywood.

    Your choice.

    It’s the woke that are toxic. It’s the fans that are trying to keep them from setting billions of dollars in shareholder value on fire.

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